Publications

Filtres

  • Fauvel, L & Sohier, R 2024, ‘The impact of the color of gendered products on the brand coolness’, International Marketing Trends Conference, Venise, Italy, January 18-20.

    2024

    Academic communications

  • Chassy, A 2024, 'Les Conseils de Citoyens en tant que saisines territoriales', 60ème colloque de l’Association de Science Régionale de Langue Française (ASRDLF), Strasbourg, France, Juin 26-28.

    2024

    Academic communications

  • Pirozhkova, E 2024, 'Discussion of Intervening Against the Fed by Alexander Rodnyansky, Yannick Timmer and Naoki Yago', ERSA-CEPR Workshop on Macroeconomic Policy in Emerging Markets, Pretoria, South Africa, 25-26 January.

    2024

    Academic communications

  • Bayarassou, O & Tafaouti, S.I 2024, 'Beyond Binaries : How Brands Navigate Gender Fluidity?', AMA Summer Academic Conference, Boston, USA, August 16-18.

    2024

    Academic communications

  • Ekpenyong, E & Santistevan, D 2024, 'The role of boundary spanning and boundary spanning coordination promote interorganizational collaboration: the case of the move to sustainable development in Nigeria', EGOS Conference, Milan, Italy, July 3-6.
     

    2024

    Academic communications

  • Ghamgui, N & Boumedjaoud, D 2024, '40 Years of Research on External Succession: Bibliometric Analysis and Literature Review', 17ème CIFEPME, Québec, Canada, October 22-25.
     

    2024

    Academic communications

  • Tanquerel, S, Philippe, X & Aubry, M 2024, '“That’s not even a name!”. Dépasser la norme du travailleur idéal pour déconstruire la masculinité hégémonique dans les métiers du numérique', Management en Séries - Saison 2, Reims, France, March 21-22.
     

    2024

    Academic communications

  • Kapoor, S., Signori, P. & De Nardi, G 2024, 'Consumer emotions and perceptions about value-related brand scandals: insights from a qualitative study', 23rd IMT Conference, Venice, 18-20 January.

    2024

    Academic communications

  • Alqahtani, A, Sharma, P, Davcik, N & Kingshott, R 2024, 'How do brand evaluations affect online brand engagement? Mediation impact and evidence from Facebook', the Global Brand Conference, Edinburg, UK, April 22-24.
     

    2024

    Academic communications

  • Bayarassou, O, Becheur, I, Guizani, H, Bachouche, H & Cherif, E 2024, ', '“Mars and Venus” in femvertising? Gender influence on the perception of women's empowerment in advertising',the 25th World Marketing Congress, Bel Ombre, Mauritius, June 25-29.
     

    2024

    Academic communications