Discover the latest issue of Alumni EM Normandie Magazine on Soft Power French Style!

In its 5th Issue published in October 2019, Alumni Magazine has a look at Soft Power (or puissance douce in French), a domain in which France shines! In 2017, it even took the lead in the ranking of best performing nations in this respect. Its culture, its diplomacy, its know-how spread world-wide and in this endeavour in which everyone has a role to play, EM Normandie and its Alumni Association appear as forerunners.

EM Normandie stands out for its outstanding ability to adapt to the changes of today’s world in the competitive field of higher education. Its outreach has never been so strong, in particular thanks to its alumni, the first agents of the school’s Soft Power in the world. 

Soft Power French Style: to foster a new generation of entrepreneurial actors  

To explain what Soft Power French style is, Alumni Magazine interviewed Pascal Cagni, President of the Board of Business France, the National Agency for the Development of French Companies Abroad and of national investments in France. The article comprises testimonies by students and graduates who, through their unique career paths, their innovative activities or even the scope of their projects, voice the position of the EM Normandie community and engage in fostering those values that unite them around the school. Don’t miss Elian Pilvin’s interview, an EM Normandie alumnus, and future Director General of the school in a few months’ time, who indicates his development strategy and how he intends to increase the school’ attractiveness internationally.