
Master of Science (MSc) International Events Management
After a 3 or 4-year Degree

Presentation

To conduct change while being socially and environmentally responsible and sustainable, organisations are increasingly using social innovation methods which incorporate their various communities and stakeholders.
These strategic methodologies can be activated by designing and delivering participatory experiences likely to engage people and foster collective intelligence. Be they live or digital, community stewardship and purpose-driven meetings and events might be powerful instruments for building and developing enhanced relationships with stakeholders. They also contribute to strengthening organisations’ capabilities to cooperate and co-innovate with them, and ultimately to secure their acceptability by civil societies.
4th in Eduniversal's national ranking
- Strengths and advantages
- Programme
- Admission
- Career
- Tuition fees and funding
Programme highlights
- 100% English-taught programme
- Multicultural team of lecturers with internationally recognised academic or professional backgrounds in collective intelligence & innovation, community engagement & management, and experience, meeting and event design & management
- Case studies or consulting projects
- Additional, cross-cutting courses supporting your future professional capabilities
- Dual degree: CGE Label and Master’s level approved by France’s Ministry of Higher Education and Research
- This programme being highly specialised, applicants are recommended to consider it as their first choice.
- Students selected are expected to comply with the behaviour and dress codes applicable to the business world.

This programme is aimed at training future experts in new methodologies based on relationships, creative experiences and meeting & event designs. These can be used by socially responsible organisations to engage their stakeholders, and cooperate and innovate with them. The programme features multicultural classes and internationally-focused content hinged upon a combination of CSR approaches, collective intelligence methods and complex event project management. Students are expected to act as professionals in the making: insightful, proactive and trailblazing.
Laura Litre VALENTIN, PhD
Academic Director
Specific requirements and advice
Programme
- Event Management as a Complex Project
- Event Sustainability and Risk Management
- Advanced Proficiency in Event Management
- Experience & Event Performance
- Design Thinking (user approach)
- Local Innovative Ecosystems (territorial approach)
- Corporate Creativity Leadership (organisational approach)
- Meeting Strategies for Social Transformation
- Learning expeditions
- Digital Social Experience (community management)
- Live Social Experience (event experience)
- Innovative Social Experience (meeting-driven innovation)
- Business Models and Performance
- Cases in Ethical and Sustainable Development
- Change Management and Organisational Transformation
- Critical Issues in Management
- Digital Disruption and Industry 4.0
- Digitalisation and Corporate Finance
- Entrepreneurship in Emerging Markets
- Leading in Multicultural Environment
- Management and Future Studies
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Evaluation criteria for the course
All components of the student's education are evaluated: academic learnings, internships, missions, challenges, dissertations, study stays in partner universities. For academic learnings, continuous assessment generally accounts for 40% and the final exam accounts for the remaining 60%. Evaluations may also take the form of case studies, role-playing, group work, etc. Professionalisation (work-study, internships, missions, challenges) and, where appropriate, the corresponding report, will be evaluated jointly by the teaching team and the company.
The programme provides a 360° view of Experience, Meeting and Event design and management.
Event management
Stakeholder engagement
Social transformation
Community experience
Professional development
Career preparation
Career Path (coaching)
Intellectual ability
Dissertation
New contexts (3 out of 7 electives)
French as a Foreign Language
Case studies, consulting projects, learning expeditions
Company internship in France or abroad
Admission
- Candidates must hold a four-year degree in Higher Education (4-year Bachelor Degree, BBA, Master 1, or equivalent). Other profiles may be accepted in derogation from these criteria.
- This programme is also available over two years for candidates who hold a three-year in Higher Education level (3-year Bachelor Degree, BMI, licence, or equivalent). Tuition fees on request.
- Selection based on examination of the application file: seriousness of the application, quality of the academic and/or professional profile.
- Remote interview with an academic advisor: to find out more about the applicant, his/her plans and objectives. The admission decision (admitted, refused) is made a few days after the interview.
- Admitted candidates receive a formal e-mail inviting them to pay a deposit (deductible from tuition fees), which enables them to reserve their place on the programme and triggers a final letter of acceptance.
- your CV,
- your most recent diploma,
- your transcripts from previous years and your certificate of enrolment for the current year,
- your covering letter,
- a copy of your ID (front and back) or passport,
-
Well-being and Inclusion
Inclusion of students with disabilities
For several years now, EM Normandie has been committed to the inclusion of students with disabilities and has been striving to make it as easy as possible for them to learn, to continue their studies, to live socially within the school and to find employment. Specific training for its teachers and support services, school facilities, digital accessibility, etc. EM Normandie promotes values of equal opportunities and respect for differences, through the sharing of an inclusive culture and the continuous development of its practices. Are you disabled or have a chronic disabling illness? We can provide you with comprehensive support, whether it be in the context of your classes/exams, your search for internships, work-study programmes or jobs, or even in preparing for your expatriation.
Admission mode
Selection based on application file and individual motivation interview.
User's guide for application form
Eligibility for application
No English language test score is required for students holding a degree from an English-speaking university. For other applicants, language requirements are: TOEIC 790, IELTS 6, TOEFL 83.
Admission procedure
Application
Supporting documents required for the application:
In addition to the EM Normandie application form, international candidates must approach their local Campus France office to facilitate the process of obtaining their visa. Once the down payment has been received, the School will help International students with their visa procedures and search for accommodation.
Additional information for funded applicants
Funded applicants are asked to gather the necessary information as soon as possible so that the administrative documents can be drawn up in good time.
Career
- content / public relations / community strategy
- partnership / marketing / communications / strategic planning
- meeting and event design & planning
- collective intelligence methods in CSR / innovation agencies or departments
- 80% net employment rate
- 88% on permanent contracts
- 100% of graduates in employment found a job within 6 months
- 92% satisfied with their first job
- Average gross annual salary including bonuses in similar roles : €42.100
General information regarding the employment market
Over the past decade, the events sector has seen an increased demand for business, scientific, corporate, sporting, cultural and political events. At the same time, and in the face of major new challenges, the sector has had to and must continue to rapidly transform itself to play a central role in the economies of experience, knowledge and sustainability. The events professions are now looking for talent with a high degree of rigour and creativity in terms of strategic thinking, design and operational management.
Example of positions
This programme opens up a range of employment opportunities in various business, associative or locally-based activities:
After your training in marketing, move on to positions such as: Project managers or junior consultants in corporate departments, consulting firms, associations or local agencies, practicing the above-mentioned activities.
Professional insertion of graduates
Statistics based on the professional integration survey of 2024 for the 2021, 2022 and 2023 graduates.
Examples of companies where our graduates work:
Accor Arena, American Express, Châteauform, Disney Business Solutions, Havas, Hopscotch, Infopro Digital, Mouvement Impact France, Novartis Pharma France, Organising Committee for the Olympic and Paralympic Games Paris 2024, Publicis Live, Reed MIDEM (RX France), Swapcard, Universal Music Group, Viparis.
Tuition fees and funding
- MSc International Events Management: €15,500
Tuition fees include the membership fee for EM Normandie Alumni Association, which gives you access to all services and a life membership. - €50 charged to candidates in order to study their profile
- The contribution to CVEC (Contribution Vie Etudiante et de Campus), amounting to €105, by connecting to the dedicated plaftorm.
-
Fundings
Various options are offered to students to fund their studies:
- Grants: Campus France
- Country of origin scholarships for international students
- Paid student jobs offered by the School’s Junior Enterprise and Jobs Services
-
International payment methods
We are a partner of the Flywire platform
This online tool facilitates the procedures of international students by offering the following services:
- Online tracking of transfers
- Payment in the national currency, which reduces costs
- Choice of many payment methods
Tuition Fees for 2025-2026
Fees for students enrolling for the first time in 2025.
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