Equine Management Executive Certificate

Training courses from April to October 2024

The Equine Management Executive Certificate is a brand new 8-month training programme in English, designed for experts in the equine industry who want to improve their skills to meet the economic, social and environmental challenges facing the sector.

Backed by the expertise of EM Normandie Business School in management training and the Irish National Stud, renowned for its programmes in the equine sector, it combines theory and practice and is aimed at an international audience.

The Programme is based around study trips to Normandy and Kildare, Ireland - both of which are horse-friendly countries par excellence - to enable professionals to sharpen their knowledge of the equine industry and discover cutting-edge developments to meet the sector's contemporary challenges. Visits and professional events are also organised, offering professionals the opportunity to expand their network. Distance learning modules dedicated to the fundamentals of management and business administration complete the training programme.

Partner universities
E-learning On-site
  • Strong points
  • Programme
  • Admission
  • Tuition fees and funding

Key informations

    • France (Normandy) and Ireland

    • Start of training: April

    • Online and study trips in both countries

    • 8 months

    • 100% in English

    • Equine industry executives

    Programme highlights

    1. Designed for working professionals with high potential who want to enhance their skills
    2. Courses in general management and management adapted to the contemporary challenges of the equine industry delivered by EM Normandie, INS and their partners
    3. High-level multidisciplinary teams
    4. Meetings with equine industry professionals and participation in equine events in France (Normandy) and Ireland, two countries with long equine traditions
    5. An international professional network
    6. Small classes: 15–20 participants


    Online Management Courses (friday - saturday)

    • Courses


      Leadership principles
      Managing teams
      Intercultural management
      Developing communication skills
      Conflict management
      Emotional intelligence


      Entrepreneurship foundations
      Managing smaller businesses
      Managing family businesses
      Business strategies for success
      Drawing up a business plan

      Piloting economic performance

      Financial analysis
      Financial management
      Cost calculation
      Information system management

      Managing profit centres

      Strategic management
      Risk management
      Management control and audit
      Corporate social responsibility
      Strategic change management

      Marketing and sales strategy

      Analysing the marketing environment
      Customer research
      Relational marketing
      Strategic and operational marketing
      Web marketing
      Defining a communication strategy

      Innovation management

      Understanding innovation management
      Innovation in context
      Developing an innovation strategy
      Generating innovative ideas
      Implementing innovation
      Change management

    Study trips: courses, conferences, visits and networking events

    In France (Normandy)
    Normandy Equine Valley: International Horse campus , 20th–30th October 2024

    • Studies

      Equine characteristics

      Equine physical characteristics
      Locomotion, respiration, internal medicine

      Infectious diseases

      Animal wellbeing
      “One Health concept”
      Equine pathology

      Animal wellbeing

      New equine accommodation
      Pasture and manure management


      Normandy Equine Valley:
      - National Veterinary School, Goustranville
      - ANSES
      Haras National du Pin
      Pôle hippique de Saint-Lô

      Professional development

      Networking events:

      • Deauville horse races (17th–21st October)
      • Arqana sales (17th–21st October)
      • Jumping International de Saint-Lô
      • CSI3* (20th–23rd October)
      • Nash Auction sales (20th–23rd October)

    In Ireland
    Irish National Stud: a birthplace of champions, 14th–21st July 2024

    • Studies

      Thoroughbred industry

      The Irish thoroughbred industry
      Bloodstock and breeding
      Marketing the thoroughbred industry

      Equine welfare & ethics

      Equine welfare
      Versatility of ex-racehorses

      Equine management

      Pasture management
      Equine nutrition

      Professional development

      Professional development as a thoroughbred industry executive

      • Leopardstown Racecourse
      • The Curragh Racecourse
      • Innovation networking event with member of the Irish Equine Hub (July–August)

      Networking events and industry visits

      Racecourse events
      Stud farms
      Bloodstock sales complexes
      Equine organisations

    Capstone project

    Work on a study project linked to your professional activity, identifying strategic and operational issues and benefiting from the support of a dedicated coach.

Admission criteria

    Language requirements for non-native English speakers
    Professional proficiency in english or proof that English was the candidate’s language of study or work for at least one year

    Selection is based on a profile review and an interview

    Minimum numbers required: 15 students

    Recruitment and registration by EM Normandie.

    Registration closes on 15th April 2024

Tuition fees

    Tuition fees 2024: €8,000

    Transport and accommodation are not included in the price 

    Xavier PHILIPPE

    Xavier PHILIPPE

    Associate Professor in Sociology of Work

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